"Beshara" more focused on the games ornaments and details on certain parts such as lace, applications, tape, etc., as a sweetener elements, so the dress becomes more beautiful, elegant, but still feminine and understated. And refined with the materials and stitching that quality, make clothes more comfortable to wear and look at. That is the reason for the selection of the name "Beshara" which in Arabic means 'good news', which give the best to the customers and the customers.